As you know, you need to provide the actual screenshots of your White Label app to prepare your app for submission and pass the AppStore and GooglePlay moderation.

Look at this picture:

As you can see these screenshots represent the real functionality of the app.

- Not sure what content to upload to your Gurucan account to make the screenshots for your app. This article will help you to collect the necessary content.

But how can you make these screenshots if your White Label app is not released yet?

As you know, the functionality of the free basic Gurucan app is almost the same as the functionality of the White Label app made by Gurucan team. That is why you can simply use the basic Gurucan app to prepare screenshots of your White Label app for AppStore and GooglePlay. Let's observe how to do that.

Step 1.

First of all, you need to fulfill your Gurucan account with the content, because content you upload to Gurucan account will be presented in the mobile app. Upload the minimum content (link to the article) in your Gurucan account.

Step 2.

Download Gurucan App from AppStore or GooglePlay Market (if you haven’t done it already)

Step 3. Sign in to your courses using Gurucan app. Here is a how-to article.

https://help.gurucan.com/en/articles/4175177-how-to-get-access-to-the-gurucan-app-from-my-mobile-device

Step 4. Make screenshots.

Go one-by-one according to your list of features you want to present on the product page in the app stores. Choose the screens with the content for your marketing creatives on the app stores and make screenshots according to the device

What screenshot sizes are required for the app stores?

You can learn more about general Apple and Google stores screenshot requirements in this article: https://help.gurucan.com/en/articles/5605153-graphics-requirements-for-placing-your-wl-app-on-appstore-and-googleplay

To successfully submit the marketing creatives for the app stores, you will need 3 device sizes:

Android Phones — 6.28"

iOS Phones — 5.5"

iOS Phones — 6.5"

There are minimum mandatory device sizes to submit in the app stores. You are welcome to submit other sizes. Please note that your White Label App is a smartphone only. But it will be possible to install it on a tablet. For example, Instagram apps are available the same way mobile only, on other devices use a browser version.

How to create the screenshots for iOS?

If you have iPhone X and newer models, simply use Gurucan App to create the screenshots. They will fit 6.5".

To create smaller sizes (5.5"), you can use the screenshots from iPhone X (and newer) and smartly "crop" them. Please have a look at the article and video guide on how to make the screenshots for 5.5" phones using Figma [LINK]

If you don't have an Apple smartphone, kindly ask your friends, family, or teammates to make the screenshots using Gurucan app. They can simply sign in to your courses, or you can add them manually as users [https://help.gurucan.com/en/articles/4463696-how-to-add-a-user-or-co-worker-manually] and delete them afterward.

How to create the screenshots for Android?

Create the feature graphics for Google Play product page to present and promote your App.

If you have an Android smartphone, just make the screenshots using Gurucan App.

If you don't have an Android smartphone, no worries, you can use your iOS screenshots. Please note that it doesn't work vice-versa. The screenshots from iPhone X and newer will fit the Android smartphones just nicely. And you can always ask your friends, family, or teammates for a favor. They can simply sign in to your courses, or you can add them manually as users [https://help.gurucan.com/en/articles/4463696-how-to-add-a-user-or-co-worker-manually] and delete them afterward.

TIP: It's always helpful to ask your inner circle to test your app and content. It will help you improve your digital products and make sure everything is working correctly.

Once the screenshots for all the sizes are ready, you can create the mockups and product page images. They look much more attractive and if you work on the appearance of your screenshots it is much better for marketing purposes.

Check how to create good looking attractive screenshots using mockups and product page images.

Once the screenshots are done, it's time to dive into another ASO part — product page or feature graphics. The app screenshots' sequence, combination, and the set will tell your brand's story and visually communicate with your audience.

It's not mandatory to use the device's mockups; you can also use just the screen image. It's up to you and your brand identity to create the best marketing materials to present and promote your App.

We believe that using device mockups is a better presentation of your app. It gives your audience a clear visual understanding of what to expect.

Not sure where to find tools and resources for creating professionally looking mockups and feature graphics? Don't worry! We prepared the list of the recommended software.

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